Key takeaways from this event
Connecting you with the media to get your story in the news
Panel Discussions and Q&A
Ask journalists about their pitching preferences, press release bugbears and tips for successful news stories.
See our past Masterclass highlights
Gain direct feedback on your press release from media experts in your industry through round table sessions.
Bring along your press release to receive live feedback
Develop ongoing relationships and mingle one-on-one with the top experts in journalism
Make your next press release successful by learning the tips and tricks to ensure your campaign gets the media run it deserves. This event allows you to participate in dynamic panel discussions, small workshops and invaluable face-to-face networking time with the panel.
These sessions have been proven to deliver results so that you can start perfecting your pitch and receiving higher media pick-up. Bring along your press release, as all past Masterclasses have seen attendees stories published.
Limited to only 30 tickets, register now to start connecting with the media
Editor-at-Large, The Daily Telegraph
Matthew Benns is editor-at-Large at The Daily Telegraph and has been a career journalist working across the media from Fleet Street to Sydney. He has covered stories all over the world from tracking tigers in the Russian Far East to finding Elvis Presley's first girlfriend in Biloxi, Mississippi. He covered the Bali bombing, the Asian tsunami and has written several best selling books.
Investigations Editor, Nine - Sydney News
Clair Weaver is an award-winning journalist at Nine News Sydney. During her 20-year career, she’s also worked at the Australian Women’s Weekly, The Sunday Telegraph and the London Evening Standard. Her work has ranged from exposés on celebrity chef Pete Evans and cancer fraud Belle Gibson, to digging up the Ferry McFerryFace scandal and Defence department's contamination of beef cattle.
Digital Director, Bauer Media
Amber Manto is the Digital Director of the Food and Homes category at Bauer Media, where she oversees the content teams for Gourmet Traveller, Homes To Love and Women's Weekly Food. She's been a journalist, sub-editor and digital content creator for 13 years, with experience across newspapers, magazines and websites during that time. Her background spans news, entertainment, teens and all facets of women's lifestyle.
Editor at AAP
Michael Osborne is the Editor of Australian Associated Press (AAP), a role he has held since 2008. Osborne has worked at AAP for over 35 years. In that time, he has worked as a reporter and sub-editor across news, sport and finance. Osborne had two stints as a foreign correspondent in Europe and China before returning to Australia to work as finance editor, news editor, and then head of sport. During his time at AAP, he has covered six summer Olympics, where he led the AAP team at the Athens, Beijing and London Games.
8:30am - 9:30am
Panel discussions and Q&A Session
9:30am - 10:00am
Networking and morning tea
11:10am - 11.30am
Networking and event closes
10th October 2019
8:00am Registration Opens
11:30am Event Close
News Corp HQ, 2 Holt Street,
Surry Hills, NSW 2010
"It's just so useful having that exposure to people in the media, they're the people we're pitching stories to but don't often give us or have the time to give us feedback on the quality of our pitches."
- Regional communications manager
"It was really useful for me because I got some really good tips on some stories and I've got some pitch ideas that I'm going to go back to the office and work on directly."
- Account coordinator
- Communications executive
"I'm already thinking about some of our clients and upcoming campaigns where we can pitch differently or incorporate a few other elements that may spark some interest from the journalists."
Level 6, 3 Rider Boulevard
1300 616 813
For more information regarding the event and agenda, please contact us at email@example.com or (02) 9322 8140
Level 8, 40 City Road,
1300 616 813