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5th March 2020 | 8.30am - 11.30am

SOLD OUT

AAP Masterclass

Meet the media and discover best practices for pitching in 2020

AAAP's famous Masterclasses have been connecting people with the media to provide an understanding of what journalists really want from PR. Learn all the tips and tricks to ensure your campaign gets the media run it deserves. This event allows you to participate in dynamic panel discussions, small workshops and invaluable face-to-face networking time with the panel.


With an average rating of 4.8 out of 5, these sessions have been proven to deliver results so that you can start receiving higher media pick-up.  Bring along your press release, as all past Masterclasses have seen attendees stories published.


Limited to only 30 tickets, register now to start connecting with the media

Key takeaways from this event

Panel Discussions and Q&A

Ask journalists about their pitching preferences, press release bugbears and tips for successful news stories.

Workshops

Gain direct feedback on your pitching strategy from media experts in your industry via round table sessions.

Bring along your press release to receive live feedback

Networking

Develop ongoing relationships and mingle one-on-one with the top experts in journalism

Panellists

Charles Miranda is an award-winning journalist and best selling author who has worked in newspapers and radio for 30 years. He has been managing editor of News Corp’s NSW titles including the Daily Telegraph and Sunday Telegraph, has been news editor and chief of staff. He is currently working in News 360, integrating editorial content between News’ stakeholders including Nova, Sky, Fox and Harper Collins.

Charles Miranda

Senior Australia Correspondent at News Corp

Sharon Labi is Features and Investigations Editor at Nine News and was previously chief of staff at the network.  Over the past 25 years, she has covered state and federal politics, Commonwealth and Olympic Games while at AAP, and has been a health writer, chief of staff and section editor at The Sunday Telegraph.

Sharon Labi

Features and Investigations Journalist at Nine News

Andrew Drummond

Editor at AAP

Andy Drummond is the Editor at AAP. He previously worked as a journalist at The Wire for over a decade, covering postings across Australia and London. As a reporter, he has covered topics including the 2013 federal elections, the Julian Assange court case, the 2012 Olympics and Wimbledon.

Cameron Reddin is a senior producer, reporter and sometimes-presenter at Nine Radio. He has covered breaking news stories, as well as sport, politics and finance. At 22, Cameron became one of the youngest talkback radio hosts when he presented the Weekend Warm-Up on Macquarie Sports Radio. He has also hosted Sportzone on 2GB and Nine Radio's Breaking Politics podcast. Cameron currently works on the Ben Fordham Drive Show and in the 2GB newsroom.

Cameron Reddin

Producer and Reporter at 2GB

Agenda

Time

Session

8:00am ......................................................................................................... Registration opens

8:30am - 9:30am .......................................................................................... Panel discussion and Q&A session

9:30am - 10:00am ........................................................................................ Networking and morning tea

10:00am -11:10am ....................................................................................... Workshops commence

11:10am - 11.30am ....................................................................................... Networking and event closes

Register Here

$199

exc. GST

Event Details

Date: 

5th March 2020


Time: 

8:00am Registration Opens 

11:30am Event Close


Venue:

News Corp HQ 2 Holt Street 

Surry Hills, NSW 2010

2020-03-05 08:00:00 2020-03-05 11:30:00 Australia/Sydney AAP Masterclass News Corp Australia, 2 Holt Street, Surry Hills 2010 AAP Medianet masterclass@aap.com.au

Testimonials

"It's just so useful having that exposure to people in the media, they're the people we're pitching stories to but don't often give us or have the time to give us feedback on the quality of our pitches."

- Regional communications manager

- Account coordinator

"I'm already thinking about some of our clients and upcoming campaigns where we can pitch differently or incorporate a few other elements that may spark some interest from the journalists."

"It was really useful for me because I got some really good tips on some stories and I've got some pitch ideas that I'm going to go back to the office and work on directly."

- Communications executive

Level 6, 3 Rider Boulevard

Rhodes NSW

Australia 2138

1300 616 813

Contact Us

Melbourne

Sydney

For more information regarding the event and agenda, please contact us at masterclass@aap.com.au or (02) 9322 8140

Level 8, 40 City Road, 

Southbank VIC 

Australia 3006 

1300 616 813

Backed by Australian Associated Press